Ray Wang is the E-Com and Omni BU Digital Marketing Leader in NielsenIQ China. He has nearly 13 years of experience in market research, insight analysis, and customer service in the consumer goods industry. He has worked for multiple market research companies, serving domestic and foreign brands and retailers in the consumer goods industry. Provide clients with data analysis and retail insights, as well as corresponding market strategy consulting services.

Ray. Wang joined Nielsen IQ in 2018 and serves leading FMCG manufactures. Through retail and consumer goods market research, channel and channel evolution, road to market execution performance evaluation, product pricing, and promotion efficiency insights, he actively assists clients in formulating marketing strategies and expanding client business. The customer types include top multinational corporations, rapidly developing local leaders, and emerging enterprises worldwide.

Prior to Nielsen IQ, Ray Wang worked at GfK Market Research Company, providing industry insights and market consulting services to both foreign and local retailers in China.